Motel Sales for Different Kinds of Locations

Motel sales are affected by a variety of factors, but perhaps none more than location. The location of a motel will play a huge role in how viable it is to a buyer. Typically, a successful motel will be located either in the city, or along a highway near an exit. This isn’t necessarily always the rule, but it’s extremely common. Today in the Southeast International Hotel Brokers blog, we’ll talk about motel sales for these two locations.

Selling a Motel in the City

Typically, when a motel is located within a city or metropolitan area, it’s positioned to be a more affordable alternative to bigger hotels. If you’re selling a motel in the city, it’s best to show that there’s a good reason for its existence in such a high traffic area. For instance, is it near an airport? If so, this is a convenient place for those just passing through to stay.

If it’s located in a more central area of the city, it has to have much lower room prices than the nearest hotels. Otherwise people have no reason to choose it. When selling a motel like this, show buyers why people choose to stay in a motel when they’re staying in the city. In this case, it also helps if you’re a franchised property with a more well-known name that buyers might be familiar with.

Selling a Motel Along the Highway

Selling a motel along the highway is more typical in the motel sales world. Long road trips are the most common times that people choose to stay in a motel. They offer the perfect rest stop for those on long journeys where booking a room ahead of time may be difficult. They’re convenient, comfortable, and affordable.

If you’re selling one of these motels, the process can be a bit more simple. Potential buyers will simply want to see that your numbers look good and that you’re staying competitive with nearby properties. You’ll be in especially good shape if your motel is located in a high traffic area, surrounded by other amenities such as restaurants.

Motel Sales with Southeast International Hotel Brokers

When you’re in need of motel sales experts, choose Southeast International Hotel Brokers. With a wealth of knowledge and experience in both hotel and motel sales, we make the process as easy as possible. Our vast network gives you the best chance of being seen by quality potential buyers. Contact us today for more information and to speak with a member of our hospitality brokers team.