Our Hospitality Brokers Break Down Some 2018 Summer Travel Trends

As summer gets into full swing, it’s important to start paying attention to the latest summer travel trends. Knowing what people are looking for this summer can help give you the competitive edge you need. Today in the Southeast International blog, our hospitality brokers break down some of the biggest summer travel trends we expect to see in 2018.

Summer Travel Trends in 2018

Here are some of the biggest trends our hospitality brokers recommend watching out for this summer:

Family Vacations

According to search trends on Google, queries for family vacations are on the rise this summer. This is good news for hotel owners. Families tend to spend more money on vacations, and you can especially take advantage of this if you have other offerings like restaurants.

You may also want to consider having some family-friendly events, like movie nights at the pool. This is appealing to both parents and kids, and it might help them to choose to stay at your hotel over another.

Weekend Warriors

This summer, it looks like travelers will be living for the weekend. More and more travelers are opting to take shorter trips in the summer so they won’t have to take off as much time from work. These smaller trips are ideal for hotel owners, since guests don’t mind spending as much money. Fewer days on vacation mean lower general expenses, so they’re willing to pay more for their hotel room. This also means if they love your hotel and the city, they may be willing to take another short trip to your hotel later in the summer.

The Long Vacation

On the flip side, some travelers choose to save up all their vacation days until summer rolls around. This means they plan on taking a week, maybe even two weeks off work. Our hospitality brokers recommend possibly offering discounted rates for longer term stays. This might be a good way for you to take advantage of this trend.

Contact Our Hospitality Brokers Today

If you’re in the market to buy or sell your hotel, choose the hospitality brokers at Southeast International Hotel Brokers. We provide the knowledge and expertise you need to make the buying and selling process as easy as possible. We’ll guide you every step of the way. For more information, and to speak to a member of our hospitality brokers team, contact us today. We look forward to working with you.