Advice from your Hotel Brokers: Making Your Lobby More Attractive to Guests
In previous blogs, we’ve mentioned how important it is to have a good reception area in your hotel. Guests should feel welcomed and accommodated when they interact with the front desk. But what about the design of the lobby itself? This also helps a guest to feel welcomed, and it gives them an idea of what to expect from the rest of your hotel. A stunning first impression could make your guests’ stay that much better. Today in the Southeast International Hotel Brokers blog, we’ll give you some advice on how to make your lobby more inviting.
The Importance of Your Lobby
As we mentioned earlier, your lobby makes a huge impression on your guests. First-time guests will start forming their opinions right when they walk through that door, and you want that first impression to be a good one. Returning guests will have a sense of nostalgia and start to have memories of their last stay when they come in, as long as their last stay was a good experience.
Think of your lobby as your guests’ official welcome to your hotel.
How to Make it More Inviting
There are quite a few ways you can make your lobby more inviting for your guests. Our hotel brokers recommend you consider the flow of your lobby first. You want your guests to be able to get right to the front desk when they walk in, as they’re probably anxious to get checked into their room. Next, you can start deciding on the theme, colors, and decor. If you’re an independent property, it’s good to set yourself apart. Your lobby can be your guests’ introduction to the theme you’re going for. If you’re going for high-end luxury, show them with chandeliers and warm, soft color schemes. Have low-key piano music over the speakers. These things all need to be considered in order to make your lobby inviting, but also stand out.
Another thing you can do is make your lobby a social space for guests. Many hotels have been implementing cocktail hours with hors d’oeuvres to bring their guests together. Not only will this help to engage guests with your hotel, it also shows them that you appreciate their business. Our hotel brokers recommend at least offering complimentary coffee, tea, and other small conveniences. This adds a small personal touch that guests love.
Choose Southeast International Hotel Brokers
If you’re in the market to buy or sell a hotel, choose Southeast International Hotel Brokers. Our team has vast experience in the hotel brokerage industry, which means you can trust that you’re in good hands. For more information about our services, contact Southeast International Hotel Brokers today.