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Marketing

After You Buy a Hotel – Marketing to Millennials

Buy a Hotel & Millennials

After You Buy a Hotel: The Millennial Demographic In a previous blog, we discussed the importance of keeping your various demographics in mind when marketing. Today, we’ll look at millennials specifically. Millennials are a huge market for the hospitality industry.…

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Email Marketing Advice from Southeast International

Southeast International email marketing

Southeast International Advice on Email Marketing for Owners Email marketing has been a lucrative source of customer acquisition and retention for a long time now, but with so much changing in digital communication, it can be easy to forget some…

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Southeast International on Digital Presence

Southeast International and online presence

Southeast International Asks: Does Your Hotel Have an Online Presence? Having an online presence is vital in the age of the internet. This applies as much to hotels and hospitality as any other industry, and Southeast International has some advice…

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How to Attract Event Planners When You Buy a Hotel

Attracting Event Planners When You Buy a Hotel Whether you are a seasoned or first-time hotelier, one of your first jobs is to market your newly acquired hotel property. The opportunities for hotel patronage by groups is endless, but one…

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