Hotel Sales and 2017 Hospitality Trends

As experts in the hotel sales industry, we have to stay on top of the latest hospitality trends. With technology and the economy rapidly growing every year, the hotel industry needs to keep up. Drastic changes in trends are now commonplace, so don’t be caught unaware. Make sure to pay attention to trends to optimize profit and customer satisfaction. For your benefit, the hotel sales professionals at Southeast International are taking a look into our crystal ball. You’ll probably be seeing these trends take off in 2017.

More Technology

Technology is ever-present and ever evolving in the hotel industry. We’re to the point that anything less than a flat-screen HD TV is considered sub-par. That’s why customers will be expecting even more technology options in 2017. Some hotels implement Smart TVs, so guests can access their Netflix account from their hotel rooms.

Other developments include making more robust apps for hotels. In 2017 we’ll be seeing more hotel apps give guests the ability to control everything from their smartphones. This includes reservations, room keys, room service, and even the TV in the room. The concept of a “Smart Hotel” isn’t a new one, but it will certainly become more prevalent in 2017.

Community Means Customers

The rise of Airbnb and co-living have given hotel owners quite a scare. They offer visitors the ability to stay in a home or an apartment, essentially “living” in the city. While this can’t be ignored, it isn’t a reason to be afraid. After all, hotels are part of the community too. In 2017, hotel owners need to focus on strategies that involve their hotel with the community. Many hotels hold free cocktail hours for their guests, which gives visitors a central hub to meet fellow travelers.

Tactics such as these will give you the community aspect that guests are looking for, while still giving them the amenities and easy accommodation a hotel provides. Millennials are especially drawn to this trend, and millennials are very prone to travel. You need to appeal to this huge market in 2017.

Design

Guests expect their hotels to break the mold when it comes to design. It’s no longer as easy as just hanging up a few nice paintings with a plant here and there. Franchises dictate design requirements for their branded properties, but for independent properties it’s become necessary to have a design strategy in place. Incorporating aspects of the local community is a good place to start, but feel free to be creative. With designers such as Karl Lagerfeld, creative director and head designer at Chanel, entering the hotel arena you can no longer afford to be boring.

Contact a Hotel Sales Professional at Southeast International

If you want a hotel that stands out, contact a hotel sales expert at Southeast International. We will find you the perfect hotel for your needs. Our hotel sales team takes great care to pick hotels in the best locations, giving you a better chance at success. If you have any questions, feel free to call a hotel sales professional today or view our website for more information.